Logo client

Relevant digital services for

Personal
Health

Challenge

We support Philips to identify and design relevant digital services that help customers adopt a healthy lifestyle, monitor their condition, or cope with their illness.

Our role

User
insights
Customer
journey
Proof of
concept
Digital UX Design Experience
Strategy
Co-Creation

Our primary role at Philips is to deliver new digital service concepts by mapping customer needs and engaging with users and partners to deliver a proof-of-concept design.

Customer journey

We map out the customer journey / experience flow and highlight customer needs, pain-points and opportunities to inform the service proposition and concept design.

Co-creation

Through co-creation sessions with end-users and partners we gain a complete and deep understanding of the needs and preferences of customers and end-users.

Proof of Concept Design

To validate the relevance and design of these new service concepts with end-users and partners, we deliver the UX design for a proof-of-concept pilot.

Philips Mobiel Diabetes support 1

Design Process

In order to support Philips in their ambition to further improve the design process we help create design templates, expand their methodology toolbox, document process learnings and help ensure continuity and consistency.

Result

28
Digital enabled services

In the last two years we helped deliver 28 digital enabled service concepts / value propositions to the business units.

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