customer experiences for measurable impact
The only customer journey that really matters, is the journey your customers actually experience. That’s why we help you get the most out of all interactions with customers. Building on a design system and validated concepts we help you design consistent and effective experiences. Using the journey to connect it all, we define the right priorities so that all efforts add up. Across teams, channels and services.
Our building blocks
We’re keen to discuss these with you to come to a tailored approach.
Agile UX design
Define user stories based on insights and design the user experience for implementation.
Validate assumptions, concepts or scenarios with customers before implementation.
Prototype UX designs or experience flows and validate with users before implementation.
Content heavy channels require a well thought through information architecture.
A design language in line with brand identity, for a consistent omnichannel experience.
Experiment with the design of your digital channels to optimise conversion and recurring use.
Define optimal workflow based on user needs, commercial goals and technical constraints.
Tackle bigger design challenges in a week using a proven 5-day design approach.
The bottom line of experience design:
Higher customer satisfaction
Designing from a customer perspective and a design system ensures that you look beyond your website, to design a customer experience.
Conversion and loyalty
Focusing on customer needs in addition to short-term transactions, creates loyal customers with more customer lifetime value.
Experimenting with concepts and testing design variations validates what really works. From conversion to customer satisfaction.
Pim van ‘t Slot
Experience Design Lead