event details
Date + time
Thursday, December 12th
15:00 – 18:00 (doors open at 14:30)
Location
Essense Office
James Wattstraat 100
Amsterdam
Costs
Free
It remains one of the biggest challenges in CX: How to calculate ROI and make the value of the customer tangible. Being able to do so can help practitioners get funding for innovation, and speed up implementation. But how does one do so?
During this roundtable you will learn:
- manners to link NPS values into financial metrics
- how to use the power of a business case
- what can be calculated and what needs to be estimated
- common pitfalls to avoid
Program:
14.30 – 15:00 walk-in
15:00 – 15:15 introduction
15:15 – 16:00 The sense and nonsense of ROI in CX (Nicolette Nijhuis)
16:00- 16:15 Break
16:15 – 17:15 Roundtable discussion
17:15 – 17:30 Presenting results + Q&A
17:30 – 18:00 Drinks & networking
The speakers
Nicolette Nijhuis
Lead data consultant
@ Essense
Noor Schopman
Commerical director & roundtable host
@ Essense