Join our next roundtable: How Albert Heijn identifies high impact journeys

how does Albert Heijn
know which journey
drives the most impact?

join the roundtable!
join the roundtable!

event details

Date + time
Tuesday, May 12th
15:00 – 18:00 (doors open at 14:30)

Location
Eidra office
Stationsplein 45
3013 AK Rotterdam

Costs
Free

We shouldn’t pick up journeys that are unlikely to demonstrate impact.

The challenge, however, is that many organisations have hundreds of journeys, spread across silos, owned by different teams, and are difficult to compare.

As a result, teams often choose based on gut feeling, risking wasted time and missing out on growth.

Albert Heijn takes a different approach, selecting journeys based on data where:

  • business value is high
  • results come fast
  • cross-functional collaboration makes the difference

If you’re responsible for improving customer experience and want to learn how to implement this approach in your organisation: join us for this exclusive session at our office in Rotterdam.

We are looking forward to meeting you there!

The speakers

Annemiek Keizer

Digital Marketing Manager
@ Albert Heijn

Lucy Stuyfzand

Journey Management
@ Essense

Jennifer Jansen

Service Designer
@ Essense

register now